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Richard Haines has extensive work experience in the publishing and entertainment industries. Richard currently works at Uplift Games as the Head of Consumer Products. Prior to this, they worked at Penguin Random House UK as a Senior Category Manager Hardlines. Before that, they were at Hasbro as a Snr Category Manager Toys and Games EMEA. Richard also worked at Entertainment One as the VP Hardlines UK, where they were responsible for the Hardlines business in the UK. Richard has also held roles at Viacom and Penguin Group UK. Earlier in their career, Richard worked at HarperCollins Publishers as a Brand Development Manager and Marketing Executive.

Richard Haines attended Caldicot Comprehensive School from 1993 to 2000, where they obtained 3 A levels and 10 GCSEs. Later, from 2000 to 2003, they attended the University of Winchester, earning a BA hons degree in Media and Film.