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Matt Elson is a Senior Customer Success Manager at Upland Software since May 2018, managing a £2m book of business and focusing on identifying and addressing clients' complex martech challenges. Previously, Elson held various roles including Customer Success Manager at Upland Software, Single Supporter View Manager at National Trust, and Key Account Manager at Adestra. Elson has demonstrated expertise in project management, data analysis, and client relationship management across multiple organizations, including Havas helia, dunnhumby, and Connection2, where responsibilities included overseeing marketing operations, implementing data-driven solutions, and ensuring project delivery within budget and specification.