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Huyen L. is a seasoned marketing professional with extensive experience in lifecycle and email marketing across various industries. Currently serving as Senior Manager of Lifecycle Marketing at Upgrade, Inc. since 2023, Huyen leads lifecycle efforts for deposits, personal loans, and mobile banking. Previously, Huyen held similar senior roles at Weee! and as an AVP of Email Marketing at MUFG, where responsibilities included driving email marketing strategies. Additional experience includes managerial positions at Brit + Co and Williams-Sonoma, Inc., where Huyen successfully managed email marketing programs, improved campaign performance through data analysis, and collaborated with cross-functional teams to achieve marketing objectives. Huyen holds a Master of International Business from Hult International Business School and a Bachelor of Science in Economics, Accounting, and Audit from the Finance University under the Government of the Russian Federation.