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Candace Wilson is an experienced marketing professional with a strong focus on paid acquisition strategies and e-commerce marketing. Currently serving as the Director of Paid Acquisition at unybrands since February 2024, Candace designs and implements comprehensive paid acquisition strategies across various platforms, including Amazon and Google Ads. Prior to this role, Candace held the position of Amazon Senior Marketing Manager at Moonshot Brands from November 2021 to February 2024, where responsibilities included leading Amazon marketing initiatives and optimizing PPC advertising strategies. Candace's career also includes roles at CiboWares as Amazon Marketing Manager and Marketing Channel Manager, managing several e-commerce marketplace accounts. Earlier experiences encompass positions in education and language instruction, solidifying a diverse skill set complemented by a Master of Business Administration in International Business and other relevant degrees.