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Kritika Arora is a seasoned professional in sales and marketing with extensive experience in the HR tech industry. Currently serving as a Manager at Unstop since February 2024, Kritika focuses on creating awareness of the company’s offerings and onboarding new clients by addressing their hiring challenges. Previously, Kritika worked at Info Edge India Ltd from May 2021 to January 2024, progressing from Assistant Manager to Deputy Manager, and was instrumental in business development, client assessment, and sales cycle management. Kritika has also gained valuable insights through internships in human resources, market research, and sales at notable companies such as Kent RO Systems Ltd., Colgate-Palmolive, and Dabur India Limited. Educational background includes an MBA in Marketing and Human Resource from New Delhi Institute of Management, along with additional qualifications in commerce and cost accounting.