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Allison Minisce

Director of Game Day and Fan Experience

Allison Doty-Minisce is an experienced event and promotional marketing leader with over 10 years in Division I collegiate sports. Currently serving as the Director of Game Day and Fan Experience at Wisconsin Athletics, they made history as the first woman to oversee game presentation for men’s basketball and football at the university. Previously, they held roles at various institutions, including USF Athletics and the University of Northern Iowa, where they excelled in marketing, fan engagement, and event management, consistently enhancing attendance and community involvement.

Location

Madison, United States


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