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Jen Lemaster

Director Of Integrated Campaign Strategy at University of South Dakota

Jen Lemaster has extensive experience in marketing and strategy roles. Starting as a Marketing Intern at Discovery Communications in 2003, they later worked at RPM Advertising as an Account Services Intern in 2004. Jen held various positions at Davis Harrison Dion from 2005 to 2011, including Account Coordinator, Account Manager, and Account Supervisor. In 2011, they worked as an Account Supervisor at Nelson Schmidt, Inc. From 2012 to 2016, they served as Marketing Manager/Producer at Studio C3. Jen then worked at HY Connect as a Senior Account Supervisor from 2016 to 2017. From 2017 to 2018, Jen operated their own Freelance Marketing and Creative Services business. Most recently, they held the position of Director of Marketing and External Relations at the University of South Dakota Beacom School of Business from 2018 to 2021, after which they became the Director of Integrated Campaign Strategy at the University of South Dakota in 2021.

Jen Lemaster obtained a Bachelor of Business Administration (BBA) degree with a focus on Marketing and International Business from Loyola University Chicago in the years 2000 to 2004.

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