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Anneliese Mauch has extensive experience in marketing and communications, currently serving as the Associate Vice President of Marketing at the University of San Francisco since November 2011. In this role, Anneliese leads the development and implementation of strategic communications plans to enhance the university's brand identity and visibility. Prior experience includes holding various titles at Travelocity, such as Manager, Product Merchandising, where Anneliese directed merchandising campaigns, and Principal, Product Strategy, focused on driving revenue from strategic destinations. Earlier roles include EdiKit Manager at Bepress, Marketing Analytics Consultant at Wheelhouse, and Manager, Business Analysis at Preview Travel. Anneliese began a career in advertising as an Account Coordinator at Asian Advertisers. Anneliese holds a Master of International Affairs from Columbia University and a Bachelor of Arts in Philosophy from the University of Michigan.