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Lina Toro is an accomplished professional in the beauty and cosmetics industry, currently serving as CEO of LINA TORO BEAUTY since October 2018. In addition to this role, Lina is an educator at Universidad Pontificia Bolivariana and Universidad EAFIT, specializing in makeup for advertising photography and global cosmetic trends, respectively. Lina has been an influential Brand Ambassador for notable companies including NYX Cosmetics, Benefit Cosmetics, and LG Electronics, and served as a judge for the inaugural FACEAWARDS COLOMBIA. As co-creator and founder of the #makeupclub format, Lina has made significant contributions to the beauty community. Educational qualifications include a degree in Advertising from Universidad Pontificia Bolivariana and various certifications in cosmetics, pedagogy, and biosecurity.