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Lynn L. has an extensive work experience in various leadership roles in the sports industry. Lynn most recently served as the Head of Brand and Marketing at the United States Golf Association (USGA), where they oversaw marketing initiatives for the governing body of golf. Prior to that, Lynn was a Senior Marketing Executive at VKTRY Gear, a D2C eCommerce sports performance brand. Lynn also served as the Chair of the Board of Directors and Independent Director at USA Curling. Lynn has held executive positions at The New York Racing Association, Modell's Sporting Goods, and Bob's Stores, where they were responsible for marketing strategies and enhancing the guest experience. Additionally, they have been an Executive Board Member at Special Olympics and a Board Member at the Saratoga Race Course Advisory Board. Lynn's expertise lies in branding, digital marketing, customer experience, and event management.

Lynn L. holds a Bachelor of Science degree in Dual Degree Marketing and TV/Radio/Film Management from Syracuse University. They have also obtained additional certifications in various fields such as Customer Experience Management from Rutgers University, An Introduction to Human Experience Management from SAP, and SafeSport Trained from the U.S. Center for SafeSport. Lynn L. is also a Certified Ski Instructor through PSIA (Professional Ski Instructors of America) and a Certified Yoga Instructor recognized by the National Yoga Alliance. They have additional certification in The Power of Experience Management from SAP.