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Jyrki Poutanen is a seasoned creative professional with extensive experience in branding, communication, and marketing. Currently serving as the Chief Creative Officer and Co-founder of United Imaginations FI since May 2022, Jyrki focuses on delivering innovative solutions that address both individual and societal challenges while fostering sustainable growth. Previous roles include Chief Creative Officer and Partner at TBWA\Helsinki, as well as Creative Director positions at Avaus and McCann Worldgroup. Jyrki's foundational education in Fine and Studio Arts and Communication and Media has been complemented by a diverse career spanning over two decades in various roles, including Art Director and Graphic Designer, across notable agencies.