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Kritika Rathi is a skilled marketing professional currently serving as a Brand Executive at Unilever for Lakmé since July 2022. Previously, Kritika held roles as an Executive Trainee, Marketing Intern at Innovaccer, and Head of Public Relations at NLDtalk, where involvement included organizing impactful events and talks. Prior experience includes internships in client services at YellowBulbs, business development at Tata Tele Business Services, and social media marketing at Mzaalo, as well as a Campus Ambassador role at Hamari Pahchan. Kritika’s career began with a Store Manager position at Regenvo Mobile Private Limited and an internship at Titan Company Limited. Academically, Kritika holds a Master’s degree in Marketing from N. L. Dalmia Institute of Management Studies and Research and a BCom Hons from Lucknow University.