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Alisa Gravitz is the president of the Green America, the national nonprofit whose mission is to catalyze the development of globally sustainable economies. Green America has a membership base of over 80,000 consumer activists and 2,500 responsible businesses. Green America’s green market development programs include solar energy, recycled paper, fair trade coffee and community investing. Green America’s green consumer programs include the National Green Pages, the Green Festival and Green Living, a nationally syndicated advice column.

Ms. Gravitz also serves as the director of Green America’s solar program, the Solar Catalyst Group. SCG is a nonprofit consortium of business, industry, government, investor, labor, environmental and community groups working cooperatively to catalyze the solar energy portion of a renewable energy future by creating a mass market for solar photovoltaics (PV).

Ms. Gravitz is a nationally recognized leader in the social investment industry. She authored Green America’s acclaimed guide to social investing, with over a million copies in print. As vice president of the Social Investment Forum, she played a key role in the dramatic growth of the socially responsible investing industry to $2.3 trillion dollars from less than $40 million fifteen years ago.

She travels across the U.S. speaking on sustainability issues, recently appearing on CNN, National Public Radio, and in newspapers around the country including the New York Times, the Washington Post and the Los Angeles Times. She is a recipient of the prestigious Socially Responsible Investment Service award and the Good Deal for All award, and was named one of six key people who are changing the way companies think about the environment by the Green Business Letter. Ms. Gravitz serves on the boards of the Social Investment Forum, Green America, Ceres, Network for Good, Positive Futures Network, and the Anacostia Watershed Society. She helped launch Business for Social Responsibility and served on its founding board. Prior to Green America, Ms. Gravitz worked on renewable energy and energy efficiency for the Carter administration, and market and economic development issues in both the public and private sectors. Ms. Gravitz earned her MBA from Harvard University and her BA in economics and environmental science from Brandeis University.