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A naval engineer by training, Ali started his career designing ships and boats, before embarking on his own start-up journey. Having gone through a trial by fire with the dot-com bubble crash, Ali joined dunnhumby as its first product leader. He built their SaaS business from zero to $50m in three years before leaving to found Huddle, an online file-sharing and collaboration company.

Having led dunnhumby and Huddle's international growth, built products and teams across the Atlantic, Ali knows all too well the challenges of scaling into new territories. He now works closely with uMotif, sharing his experiences and learnings of international expansion.

With first-hand experience of building B2B SaaS companies, Ali is obsessed with figuring out product-market fit and helping companies establish the right time to jump into hyper scaling mode.

In his free time, Ali enjoys sailing boats and building cars, re-connecting him to his background in naval architecture and engineering.