Andras Benedict is a Digital Product Consultant at UI CENTRIC since December 2022 and a Visiting Lecturer for the MSc course in Digital Marketing at IBS - International Business School Budapest_Vienna since September 2021. Previously, Andras served as an E-commerce Global Digital Product Engineer at AGCO Corporation, overseeing B2B and B2C initiatives, and as E-commerce Product Lead at Virgo Systems, managing the company's āCorbisā platform. A significant tenure at The Coca-Cola Company included roles as Digital Delivery Team Lead EMEA and Digital Consultant for Europe Group IT Interactive, focusing on digital project management and coordination across multiple markets. Andras has experience with project management in various companies, including EPAM Systems, Origo Zrt., BIG FISH Internet-technology Ltd., and econet.hu Inc. Educational qualifications include a Master's degree in International Relations from Corvinus University of Budapest and a Bachelor's degree in sailing instruction from Semmelweis University.