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Olívia Raíra Prudente da Silva Pedreira is an experienced marketing and communications professional with a diverse background in event production, digital marketing, and social media management. Currently serving as an Assistente de Marketing at TV Aratu since July 2022, Olívia is involved in organizing internal and external events and managing special projects. Previous roles include digital account management at Rocha Comunicação, local casting production for the reality show "Caravana das Drags," and various positions focused on customer service and social media analysis at several organizations. Olívia holds a Bachelor's degree in Communication Social with a focus on Advertising and Propaganda from Universidade Católica do Salvador, along with a postgraduate degree in Strategic Marketing and Sales Management from Estácio.