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Crystal Rouhani is a seasoned executive in retail and business development, currently serving as VP at Turnberry since August 2009, where responsibilities include creating and executing brand experiences at Aventura Mall, the nation's largest shopping center. Prior roles at Turnberry include Senior Director of Business Development and Tourism Director for Aventura Mall, focusing on international marketing and tourist engagement. Crystal's earlier experience includes serving as Director of Marketing at Destin Commons and Corporate Marketing Manager at Turnberry Associates, highlighting a strong background in marketing and community outreach. Additionally, Crystal played a key role in the grand opening of Town Square Las Vegas. Educational credentials include a degree from UCF College of Business.