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Singapore citizen replaced Mr. Chan Tze Choong Eric as Commissioner of PT Tunas Ridean Tbk. He also acts as Managing Director, Direct Motor Interest at Jardine Cycle & Carriage. Previously he was a Chief Executive Officer in Cycle & Carriage Bintang since May 2017. He has experience as Business Executive Officer at a multinational FMCG company where he held senior roles in brand management, marketing, sales, account management, and global change projects, based in Singapore, Switzerland, China, and Malaysia.

Wilfrid has an Executive Masters of Business Administration from the Rutgers State University of New Jersey and a Bachelor of Business degree from Monash University, Melbourne.