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James Davenport is the founder of the ethical and sustainable clothing brand ¿Por Qué No?, established in March 2017 with the goal of raising funds to support a sustainable sporting charity in rural Cambodia. Possessing extensive experience in event management, James currently holds positions at Hotcow and iD STAFFING, also managing events for Tribe Marketing Ltd. In addition, James has a longstanding career as a model with multiple agencies, including Base Model & Influencer Agency and Sandra Reynolds Agency, since 2010. A former project coordinator for the Rugby World Cup Trophy Tour at M-is, James holds a degree in Sport & Exercise Science from The University of Northampton, obtained between 2004 and 2008.