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Larkin O'Keefe's career spans over several decades in the healthcare industry, with experience in sales, marketing, and executive leadership roles. Currently serving as President & Principal at Tria Health, Larkin is dedicated to improving chronic care management by fostering collaboration between pharmacists, patients, and physicians. Prior to Tria Health, Larkin held the position of CEO at MedTrakRx, where Larkin successfully implemented strategies for growth in the dynamic healthcare sector. As a Consultant at Pharmacy Business Associates, Larkin played a pivotal role in expanding the pharmacy benefit management division. Additionally, their experience in sales at Smith & Nephew Orthopaedics allowed him to introduce and educate hospitals and surgeons on orthopaedic products.