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Christian Schmidt is a Senior Research Associate at GfK, where responsibilities include automating quality control processes for household-level transaction data, synthesizing complex datasets for high-profile clients, and driving revenue opportunities through data automation. Prior experience includes roles as a Research Associate focused on consumer insights, improving data exploration efficiency, and ensuring timely data delivery for clients. Before joining GfK, Christian Schmidt worked as a Conversational Marketing Analyst at iAdvize and as a Retail Sales Execution Specialist at Chobani. Christian Schmidt holds a Master of Science in Applied Data Analytics from Boston University and a Bachelor's degree in Materials Science from Lehigh University.