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Charlette Roetz is a results-driven marketing professional with extensive experience in strategic leadership across various roles in marketing and communications. With a tenure at Tracker South Africa since November 2014 as Head of Marketing & Communications, Charlette excels in delivering ROI-focused integrated campaigns, digital and social strategies, and brand compliance while managing teams and overseeing budgets. Prior experience includes serving as Marketing & Communications Manager at BP, where Charlette aligned global strategies, developed strategic partnerships, and integrated safety agendas, as well as holding multiple marketing positions at Castrol, emphasizing strategic planning and customer relationship management. Charlette holds a Bachelor of Commerce in Marketing from the University of Johannesburg and completed a course in Marketing Management at Northwestern University.