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Liz Hotchin is an accomplished marketing professional with extensive experience in leadership roles. Currently serving as Chief Marketing Officer at Townhouse since September 2024, Liz previously held the position of Chief Customer Officer and Commercial Director at The GelBottle Inc from October 2020 to September 2024, where significant contributions to business transformation and omnichannel marketing strategies were made. Prior consulting work at EMH CONSULTING involved brand strategy development for niche fragrance and skincare brands, alongside a bespoke project for The Ivy Collection. Liz has also served as Global Brand Director and Head of Consumer Marketing at Clive Christian Perfume, and Group Head of Marketing & PR at Urban Retreat at Harrods. Early career experience includes roles in production at Twenty Twenty TV, Endemol, and BBC. Liz holds a 2:1 honours degree in Marketing from the University of Bradford.