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Carolina Medeiros is a Product Marketing Analyst at TOTVS since November 2022, specializing in marketing for the logistics segment, where responsibilities include developing marketing campaigns aimed at increasing product awareness, market share, and revenue. Previously, Carolina served as a Delivery Channel Analyst at TOTVS, managing relationships with over 150 approved channels and analyzing data to enhance service delivery across various sectors. Carolina's career also includes roles as an Implementation Success Analyst at bornlogic, focusing on implementing Facebook Ads solutions, and Customer Success and Account Executive at Alest Consultoria, where strategic client management and sales leadership were key functions. Academically, Carolina is pursuing a degree in Product Marketing from Escola PM3 and holds a bachelor's degree in Journalism from Universidade Cruzeiro do Sul.