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Morten Lambek is an experienced professional in the fitness industry and youth support, currently serving as a Sales Representative at Eleiko since August 2020. Morten owns multiple businesses, including Fitness Magasinet and SPS Gym, both established in 2019 and 2016 respectively, as well as Overlevelse.dk since 2013. Additionally, Morten has held the position of Ungekonsulent at Tønder Kommune since February 2012, providing support and mentorship for at-risk youth. Previous roles include ownership of Live Relentless Europe and serving as Sales Marketing Manager at SPS GEAR EUROPE. Educational qualifications include Level 2 and Level 1 Trainer certifications from CrossFit, along with an HF degree from VUC.