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Walter (Rob) Robinson's work experience includes various roles in brand and digital marketing. Walter (Rob) started their career as a Category Development Manager at Tom's of Maine in 2001 and later served as a Brand Manager, overseeing brand equity development and managing social media marketing and eCommerce functions. In 2015, they became the Integrated Marketing Manager, responsible for the development of consumer-facing marketing communication and establishing brand awareness and equity metrics. From 2018 to 2020, they held the position of Senior Manager, Brand and Digital Marketing at Tom's of Maine, driving brand awareness and conversion through cross-channel communication strategies. Currently, they are the Head of Brand and Digital Marketing at the same company. Prior to their time at Tom's of Maine, they worked as an Admissions Director at The School for Field Studies from 1996 to 2000.

Walter (Rob) Robinson pursued their Bachelor of Arts degree in English from Bates College, attending from 1988 to 1991. After a gap of several years, they went on to pursue higher education and obtained a Master of Business Administration (M.B.A.) degree in Business Administration and Management, General from the University of Southern Maine. Walter (Rob) completed their MBA program from 2007 to 2013.