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Caio Passarelli is a seasoned entrepreneur with extensive experience in various industries, currently serving as the Owner of Meu KEFIR do Dia since August 2018, offering 100% natural beverages based on Kefir. As the Founder of Projeto AYA since January 2018, Caio has developed a platform for social and cultural knowledge sharing. Additionally, Caio manages LADO C, an online communication company since April 2011, and acts as CCO and Founding Partner for Tobi, an innovative app for pet monitoring. Previous roles include CCO at Aquapônica, a green technology venture, and Founding Partner at Bootcamp Brazil, the first Venture Builder in Brazil. Early career experiences include a Business Development Executive position at ITS, focusing on traceability technology, and a role at MMA TV as co-owner and General Director, producing significant content for the channel. Education credentials include studies in Advertising and Marketing Communications at Pontifícia Universidade Católica de Campinas and SNT International College.