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Bob was first appointed CEO in 2003. In 2009 he assumed the position of President and CEO of GE Equipment Services. He led the carve-out and sale of TIP Trailer Services to HNA and was reappointed CEO of TIP when the transaction closed. Bob joined GE in 1982 and held leadership positions in a number of GE divisions including roles in Finance, Sales, Business Development, Marketing, Leasing, and General Management. He was appointed as a Board Member of Global TIP Holdings One B.V. in 2014.