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Naiara Pascal Peláez has extensive experience in marketing and communications, currently serving as Comms Manager in Marketing at TIMAC AGRO España since July 2017. Previously, Naiara held various positions, including Senior Marketing Consultant at BrandOK and Digital Marketing & Copywriter at Gotoclient. Early career roles include Junior Marketing Consultant at Your Concept Comunicacion and PR & Protocol at Ayuntamiento de Pamplona-Iruñeko Udala. Naiara's background in marketing is supported by a Licenciatura en Publicidad y Relaciones Públicas from the University of Navarra, a Master's in Marketing Management from ESIC Business & Marketing School, and a Master's in Web Analytics, Usability, and User Experience from Universidad Rey Juan Carlos, along with a brief academic tenure at Universitá Catollica del Sacro Cuore.