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Noa Aaronson is a seasoned professional in the fintech and digital advertising sectors, currently serving as Fintech Lead at TikTok since May 2021. Previously held multiple roles at Google from October 2017 to June 2020, including Partner Project Manager, where responsibilities included managing channel sales partners across various regions and developing strategic growth plans for SMBs. Prior experience includes managerial positions at Total Media, Quando Media, and Matomy Media Group, focusing on partner development, client relations, and affiliate solutions, demonstrating strong capabilities in business development and revenue optimization. Noa holds a degree from Ben-Gurion University of the Negev.