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John Kniffin is an experienced account manager currently with TikTok, where responsibilities include managing over 70 accounts in the commerce space and leading creative and marketing initiatives. Previously, John served as a Business Development Executive at Hawke Media, focusing on outreach and strategy for startups and enterprise brands. Experience also includes roles as an Account Manager at Randstad Technologies, where technology staffing needs were addressed, and as a Marketing Account Manager at Heartbeat, where influencer marketing strategies were developed. Earlier positions include Council Development Associate at GLG, Customer Success Associate at Warrior Media, and Front Desk/Sales Associate at Cabrillo Fitness Club, showcasing a strong background in sales, customer engagement, and digital strategy across various industries.