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Erin Seo is a seasoned professional in brand strategy and marketing, currently serving as the Brand Strategy Lead for Southeast Asia in Global Business Marketing at TikTok. With experience as a Council Member at NewCampus and a focus on full-time parenting during a career break, Erin has previously held significant roles including Marketing Manager for MAC Cosmetics at The Estée Lauder Companies Inc. and Regional Strategy Director at Dentsu. Erin holds a degree from Sheridan College, where studies took place from 2002 to 2006.