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Nathaly Rivas is an accomplished professional with extensive experience at Tigo El Salvador, holding various leadership roles since December 2020, including Postpaid Acquisition Chief and New Business Acquisition Chief. Responsibilities include creating and executing commercial strategies for customer growth, conducting market benchmarking, and managing sales budgets. Previous positions at Tigo included Home Acquisition Analyst and Postpaid Product Analyst, where Nathaly focused on quantitative and qualitative customer analyses. Nathaly began career development as a Postpaid Intern at Tigo and gained additional experience at Avianca in cargo finance. Nathaly is currently pursuing an MBA at EUDE Business School, following a degree from Escuela Superior de Economía y Negocios and a high school diploma from Colegio Champagnat.