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Lars Hedal is an accomplished CEO with extensive experience in the e-commerce sector, currently leading Hesehus A/S and Bizzkit. Since May 2002, Lars has directed Hesehus A/S, recognized as a leading e-commerce solution partner in Denmark, serving prestigious clients like Matas and ASSA ABLOY. As CEO of Bizzkit since May 2018, Lars has spearheaded the company's expansion of its e-commerce platform into international markets. Lars holds significant board positions, including roles at TietgenSkolen and the University of Southern Denmark, and contributes to Harvard Business Review's Advisory Council. Educational credentials include an Executive Management Programme from INSEAD and a Master’s degree in International Marketing from the University of Southern Denmark, among others.