Scott McCarthy is an accomplished marketing professional with extensive experience in the gaming and technology sectors. Currently serving as Head of Marketing at Colonize Mars since October 2022, Scott has demonstrated strategic leadership by collaborating with founders to drive market success. Previously, as Head of Marketing at Illuvium.io, Scott established the company as a leader in the DeFi gaming space through innovative strategies and campaigns. At Twitch, Scott transformed content strategy and launched Twitch Rivals, significantly increasing eSports engagement. Scott's tenure at Sony Computer Entertainment America included revitalizing the PlayStation brand and implementing pioneering go-to-market strategies. With a career that includes roles at FUNimation Entertainment and Atari, Scott combines a strong foundation in marketing with a Bachelor's degree in Sports Management from San Jose State University.