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Eric Sloan is a seasoned marketing professional with extensive experience in digital strategy and performance marketing. Currently serving as the Director of Strategy at Thrive Digital since February 2017, Eric leads marketing science teams and oversees considerable budgets exceeding $10 million annually. Previously, as Director of Growth, Eric managed a division of over 20 performance marketers with an annual digital ad spend of more than $80 million. Eric has also held various roles in previous companies, including Program Manager at Thrive Digital, founder of MARE.io, President of Urban Cultivator, and has extensive experience in SEO and digital advertising from tenure at Top Producer Systems and the Internet Marketing Center. Eric holds a MicroMasters in Statistics and Data Science from MITx and has pursued education at the British Columbia Institute of Technology and Langara College.