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Juan Bernardez currently serves as the Chief Strategy Officer at White Rabbit - FCB/Crea since November 2015 and holds multiple roles, including Keynote Speaker at Thinking Heads and Mentor at The 30 Minute - University of Planning. As Director de Strategic Planning Bit Camp and Director & Docente Planning G8 at Escuela Superior de Creativos Publicitarios, Juan facilitates collaborative learning among global planning directors. Additional contributions include curating consumer insights for the Cámara de Comercio de Costa Rica and founding Dystopic Labs, a think tank focused on post-Covid consumer understanding. An experienced speaker, Juan has participated in various conferences, emphasizing topics like gender acceleration in a decelerated economy. Education includes degrees from Universidad de Palermo, Colegio del Salvador, Escuela Superior de Creativos Publicitarios, and Universidad del Cine.