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Joe Gordillo has over 30 years of work experience. Joe began their career in 1990 as a Foundry Marketing Manager at Leeds + Northrup (Now Honeywell). In 1995, they moved to Liquid Carbonic (Now Praxair) as a Planning Manager. In 1996, they were appointed Managing Director - Coca-Cola Business at Perseco (Now Havi Global Services). In 2001, they became the CEO/President of Espace Diseño, S.A. In 2008, they established True Blue Consulting, LLC, a management consulting firm specialized in strategically positioning mid-sized clients to grow into bona fide corporations and developing recognized brands. In 2011, they joined Think! Inc. / 5600 blue as a Managing Director Latin America. In 2015, they became the Chairman of the Board at Performance Choppers, advising and guiding the company to expand its reach and grow its scope.

Joe Gordillo has an MBA from Northwestern University - Kellogg School of Management in Marketing & Strategy, which they received from 1992 to 1995. Joe also has a B.S. in Chemical Metallurgical Engineering from Universidad Nacional Autónoma de México, which they received from 1983 to 1987.