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Andy Holden is a seasoned senior art director with extensive experience in creative leadership roles across various prominent companies. Currently serving as Senior Art Director at The Maverick Group since April 2022, Holden previously held similar positions at Tonic and AIA Worldwide, where notable achievements included presenting a successful creative strategy to BMW/MINI Group UK that resulted in a 70% sign-up rate, and developing global brand campaigns for major clients. As a former Creative Director at TMP Worldwide UK and WDAD Communications, Holden played a pivotal role in increasing agency profiles and revenue through innovative creative strategies. With a solid educational foundation in Graphic & Media Design from the London School of Printing and Communication, Holdenā€™s career spans over two decades, highlighting expertise in brand management and creative consultancy.