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Monty Lack is a seasoned professional with extensive experience in digital marketing and production, currently serving as Senior Director of Interactive Experience at TMA (The Marketing Arm) since July 2015. Monty leads a team focused on digital product development and innovation, notably incorporating artificial intelligence and Web3 technologies. Prior roles include Director and Associate Director, where Monty significantly increased agency profitability and streamlined production processes. Monty's career encompasses various positions within TMA, starting as a Digital Marketing Intern and progressing through roles that involved managing high-profile digital projects for major brands such as Lay's and Quaker. Monty holds a Bachelor of Science in Advertising and Marketing from William Woods University and has prior educational experience at Oklahoma City University and Indian Hills Community College.