Geoff founded The Karcher Group in 1997. Over the past 23 years, he's taken The Karcher Group from its humble beginnings in his parent's basement to a full-service digital agency with a growing team.
Since the beginning, he has used innovation to help us stay at the forefront of the Web business. In fact, he began offering search engine marketing services as early as 1998 — long before SEO became the industry standard it is today.
Geoff remains very involved in all aspects of his business and oversees sales, web development, and digital marketing. Geoff always has a big idea or project cookin', so watch out if he stops by your desk. That generally means he's come up with his latest brainchild and wants you to implement it, ASAP! (He always asks nicely, though.) Geoff's favorite part of his job, though, is working with clients to help them leverage digital for growth. Especially if they give him an excuse to visit their Charlotte NC office.
Geoff also contributes to their online marketing blog where he gives his common sense take on the web business. In an industry notorious for chasing the latest (unproven) fads, Geoff has always taken a more long-term, measured approach to Web Development & Online Marketing based on sound business principles.
Outside of the office, you can find Geoff with his and Amy's huge families, on a boat, or camping. In fact, Geoff loves the outdoors so much that he organizes a camping trip every summer for TKG employees and their families.
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