Ronnie De La Cruz

Senior Agriculture Industry Advisor at The Context Network

Ronnie brings broad experience and deep knowledge of the fresh produce supply and distribution channel throughout the retail and foodservice market segments. Having worked 20+ years in the fresh produce industry, Ronnie is actively engaged in consulting, speaking and educational/training endeavors. His high-energy, highly interactive style imparts “real-world know-how” to his clients, audiences and trainees. He has worked with the full range of the fresh produce supply channel, from seed companies, to growers/shippers, to consumers.


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