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Zoran Vučinić is Chief Operating Officer, U.S.A. Bottler Delivered Brands, for Coca-Cola North America. He was appointed to this position effective July 1, 2019.

He previously served as president of the Middle East and North Africa business unit for three years.

Vučinić started his career with Coca-Cola in 1988 as a marketing services manager with responsibility for the former Yugoslavia, Bulgaria and Romania unit. He was promoted to marketing director for Coca-Cola Poland, a start-up assignment. After that, he was named region manager for Switzerland and Austria, followed by a secondment to Coca-Cola Amatil Europe as marketing & sales director.