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Vedrana I. currently serves as a Senior Data Scientist at Tele2 since January 2020. Prior experience includes a role as a Data Science Senior Manager at Caixabank Business Intelligence, where Vedrana I. led an NLP project for transaction descriptions. Previously, at EY, Vedrana I. managed various data science projects within the Advanced Analytics Center of Excellence in Madrid, and at SAS, responsibility included coaching junior data scientists and developing predictive and clustering models across banking, telecommunications, and retail sectors. Earlier career roles encompassed statistical analysis at Raiffeisen Bank International AG and application development at BPU Banca and PBZ. Vedrana I. holds a Master of Science in Mathematics and Computer Science from the University of Zagreb, obtained in 2001.