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Mercedes Roach is an accomplished marketing professional with a strong background in developing and implementing retention marketing strategies at Teladoc Health since March 2020, where the role as Marketing Manager involves reducing churn and enhancing customer loyalty through personalized multi-channel marketing experiences and AI-driven solutions. Previous experience includes serving as Marketing Analytics Manager at Teladoc Health, overseeing a team to improve B2B marketing ROI, and as Marketing Analytics Lead and Operations Analyst at Mastek, where operational efficiency and KPI development were key responsibilities. Additionally, Mercedes Roach worked as a Sales Analyst at VF Corporation, managing inventory optimization and sales forecasting. Mercedes Roach holds a Bachelor’s degree in Logistics, Materials, and Supply Chain Management from the University of Arkansas.