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Laura Joukovski

CEO, Global Fashion Brands at TechStyle

Laura Joukovski is CEO, Global Fashion Brands of Global Fashion Brands, overseeing JustFab, Shoedazzle and FabKids. In her eight years with TechStyle Fashion Group, Laura has held a series of executive leadership positions, including Chief Operating Officer of FabKids, General Manager of Fabletics, SVP of Global Media and Analytics and most recently, Chief Media Officer, where she oversaw a global customer acquisition budget of $125M across TechStyle’s portfolio of brands. Under her direction, TechStyle’s dynamic media operation has risen to industry-leader status within the e-Commerce space and beyond. Prior to TechStyle Fashion Group, Laura held the role of Chief Operating Officer and Chief Financial Officer of Tea Collection, a multi-channel fashion company that grew into a $20 million profitable business under her leadership. Laura served in various financial planning and analysis management roles throughout her career at world class companies including Levi Strauss & Co and Booz Allen Hamilton.


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