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Jay (Jiyeon) Lee is a seasoned marketing professional with extensive experience in driving acquisition and retention strategies across various digital platforms. Currently serving as a Senior Marketing Manager at TechCrunch since March 2022, Jay previously held a similar role at Udemy and worked as a Growth Manager at Viki, Inc., where responsibilities included multi-channel marketing campaigns and revenue stream enhancement. Jay's career also includes leadership positions at Joinsider Inc. and SK Telecom Americas, focusing on strategic direction and comprehensive digital marketing initiatives. Jay earned an MBA from USC Marshall School of Business, further complementing a strong background in marketing analysis and business development.