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Will Critchlow is an accomplished entrepreneur and investor, currently serving as the Founder and CEO of SearchPilot since February 2020, where the platform facilitates SEO A/B testing for large websites across various industries. Will is also an Investor in TeamSportz.Pro, showcasing a keen interest in artificial intelligence applications in team sports. As a Global Associate at Moz since 2008 and a Founding Member at Hampton from July 2022 to July 2024, Will has collaborated with significant industry figures to enhance professional growth. Prior experience includes holding the position of SEO Partner at Brainlabs after the acquisition of Distilled, which Will co-founded in 2005. Additional roles include serving as an Investor for Server Density, a Partner at A Dram in Time, a Director at WandD, and a Consultant at Analysys Consulting. Will holds advanced mathematics degrees from the University of Cambridge.