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Sherif El Aggan is an accomplished professional with extensive experience in business development and e-commerce management. Currently serving as Category Head at Tawseel Holding since August 2024, Sherif previously held the position of Ecommerce Manager at True Value Company, where responsibilities included developing and implementing e-commerce strategies. Earlier roles include Business Development and Marketing Manager at Sakan, where market expansion strategies were developed, and Business Advisor at Simplit Co, focusing on optimizing clients' use of Odoo technology. Sherif's background also includes significant business development work at Amazon and account management at M2R Group, alongside a foundation in media management at 5m Advertising Inc. Sherif holds a Bachelor of Business Administration from Modern Academy Maadi, completed in 2004.