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Jugashree Devi is a skilled professional with diverse experience in programmatic operations and digital marketing. Currently serving as a Senior Associate in Programmatic Operations at Kinesso since February 2022, Jugashree sets up, monitors, and optimizes digital campaigns utilizing platforms such as Google Display & Video 360 and Yahoo, while establishing KPIs and conducting post-campaign analyses. Previously, Jugashree held roles at CJ Affiliate as a Client Services Analyst and Ad Operations Analyst, focusing on affiliate account management and performance tracking. Additionally, experience as a Business Development Manager at Castaliaz Technologies involved lead generation and digital marketing efforts. Jugashree began the career with roles at Geojit Financial and Castaliaz Technologies as an intern, with educational qualifications including an MBA in Marketing from Garden City University and a BA in Economics from Gauhati University.